- Docs
- Reading the numbers
- Metrics on the dashboard
Metrics on the dashboard
Visibility, share of voice, position, recommendation, sentiment, and stability — and when a tile shows a dash.
These are the headline numbers on your brand views for the time window and filters you picked.
Headline rates on the overview
| Label in the UI | Meaning |
|---|---|
| Visibility | The share of answers that mention you. |
| Share of voice | Your share of all brand mentions in those answers (you plus tracked competitors). |
| Avg position | Where you appear in answers; 1 is first. |
| Recommended rate | The share of answers that recommend you. |
Visibility counts how often you are mentioned out of all completed answers. Share of voice compares your mentions to mentions of you and your tracked competitors in the same answers, so it updates when you change the competitor list.
Net sentiment
On the competitors table and sentiment view, Sentiment is a net score from positive, negative, neutral, and mixed mention counts in the window — higher means more positive tone overall.
Stability on the prompts table
Each prompt shows a stability marker with a visible label:
| Level | Label |
|---|---|
| stable | Same result in the last 4 runs |
| moving | Changed once |
| noisy | Changes run to run |
| new | Fewer than 3 runs |
Stability looks at whether your brand was mentioned in each of the last up to four completed runs that included the prompt.
When you see —
KPI tiles render — when the value is null, never as zero. In the current window, Visibility, Share of voice, Avg position, Recommended rate, and sentiment net need at least one completed run whose completion day falls in that window. A Δ beside a rate needs at least two completed runs in the current window and two in the previous window of the same length. Raw counts such as answers, mentions, and runs are always shown.
Topic and engine filters
Filtering by Engine or Topic changes tables and breakdowns built from individual answers. The four overview Key metrics tiles do not filter by topic.