Time windows and filters
Seven, thirty, and ninety UTC days; how the default window is chosen; deltas; and where filters apply.
Brand views share one window discipline: UTC calendar days, inclusive on both ends, with today included. A 7 days window is the last seven UTC days through today; the previous window is the same length immediately before it.
Picking 7, 30, or 90 days
The filter bar labels are 7 days, 30 days, and 90 days. If the URL carries an invalid range, Knownwise picks the window automatically (the same widening rules as when you open a view without a range). The highlighted pill reflects the window the server resolved, not only what the address bar says.
When you open a view without choosing a range, Knownwise may widen from seven days toward ninety until at least two days in that window have completed run data. If none do, it keeps the narrowest window that still has one measured day so a single Free report stays visible. When widening happens, a note above the chart tells you which window is shown and why — for example that a shorter window had only one day with data.
Values and deltas in a window
- A rate value needs at least one completed run in the window.
- A Δ comparing to the prior window needs at least two completed runs in each window.
Raw counts are never hidden by these gates.
Exceptions by page
| Surface | Window behaviour |
|---|---|
| Report | Snapshots exist for 7 days and 30 days only. 90 days is disabled with Reports are generated for 7 and 30 days. |
| Scorecard | Always the last 30 days; no range control on that page. |
| Prompt detail | KPI row uses a fixed 7 days; answer history is all-time with optional Engine tabs. |
| Actions, Scorecard, brand Settings, and the Add Competitor page | No range or engine bar. |
Engine and topic filters
Engine limits metrics to one assistant or All. Topic limits views that join prompts (for example the prompts table and competitor head-to-head). It does not change the four overview Key metrics tiles.
Traffic on Free is a plan wall with no window picker; on paid plans it follows the shared range control.