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Traffic
Search Console performance on paid plans, AI-assistant referrals from Google Analytics, chart notes, top queries and pages, and manual annotations.

The Traffic tab (under More) combines Search traffic from Google Search Console with AI referrals from Google Analytics when your plan and connections allow.
Free plan
On Free, the page title is Search traffic with subtitle How buyers find you in Google Search, from Search Console. You see a paid-plan wall: Google connections are on paid plans, with body copy that Search traffic is a paid feature and a See plans call to action. A muted preview illustrates the chart without fake numbers.
Paid, not connected
On a paid plan without Search Console linked, Two Google connections fill this page explains Search Console (queries and pages from Google Search) and Google Analytics 4 (visits that AI assistants send you, such as ChatGPT and Copilot). Connect Search Console is the primary action; copy notes read-only access, first sync on connect, and about a one-day delay for Search Console data.
If Analytics is already connected but Search Console is not, the referrals block still appears below the connect prompt. If neither is connected, one combined prompt covers both.
Connected Search Console
When Search Console is active, the page shows:
- Clicks, Impressions, Click-through rate, and Avg. position for the header window, with no prior data when there is nothing to compare.
- A note when data runs through an earlier date than the window end, and a line when the window has zero synced days yet (with last synced day when known).
- Clicks and impressions chart with annotation marks from your notes.
- Side-by-side tables for top Query rows and top Page rows (Clicks, Impressions, Position).
AI referrals
Below Search Console (or alone when only Analytics is connected), AI referrals shows session totals per assistant host when Google Analytics is linked. If Analytics is missing, the block asks you to Connect Google Analytics or explains that assistant referrals are a paid feature on Free.
Connect Google Analytics and Search Console in Settings when you are ready to wire both halves of this page.
Notes
Notes lets you add dated chart annotations (Title, optional Detail (optional), Save, Delete). Demo accounts see Demo accounts are read-only.
